Jordan 3

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Air Jordan 3: 1987–1988

Jordan 3 was perhaps the first unconventional Nike Air Jordan shoe, since it went out of the way in quite a few aspects. For instance, a “Jumpman” was featured on the tongue. In 1986, Michael Jordan earned a Slam Dunk Contest victory, which is the reason this silhouette was introduced. This Jumpman has been featured as a centre of interest in every Jordan shoe released ever since. Another new feature was the visible air unit. Finally, elephant print was featured on Jordan 3’s upper for the very first time. This helped in making a point that Jordan shoes are not only functional but are fashionable too. Jordan 3 is among the most famous Air Jordan sneakers. Continue reading Jordan 3

Jordan 2

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Air Jordan 2 release: 1986–1987

Jordan 2 made its debut in the 1986–1987 NBA season. A full length air sole was featured by the pair beneath a solid midsole. The side of Jordan II featured faux leather skin, which distinguished this pair from all of the other basketball shoes of that time. Jordan II was made in Italy, which is another reason that it stood out from all other sneakers. Jordan 2 was never originally made in black like other Jordan shoes. Continue reading Jordan 2

Jordan 1

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Air Jordan 1 release: 1984–1985

For Jordan Brand, it all started with Jordan 1. Jordan Brand launched Jordan 1 back in 1984, establishing itself as a brand of high performance shoes and as a cultural icon. The pair was so innovative for that time that the NBA banned it for the lack of white on them, a violation of the NBA’s “uniformity of uniform.” Michael Jordan wore the banned Air Jordan I anyways and the NBA fined him $5000 per game. Continue reading Jordan 1

Jordan 1 2014

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Air Jordan 1 release 2014

For Jordan Brand, it all started with Jordan 1. Jordan Brand launched Jordan 1 back in 1984, establishing itself as a brand of high performance shoes and as a cultural icon. The pair was so innovative for that time that the NBA banned it for the lack of white on them, a violation of the NBA’s “uniformity of uniform.” Michael Jordan wore the banned Air Jordan I anyways and the NBA fined him $5000 per game. Continue reading Jordan 1 2014