Jordan 1

23isback>>Air Jordan Collection>>Air Jordan 1 (I)

Air Jordan 1 release: 1984–1985

For Jordan Brand, it all started with Jordan 1. Jordan Brand launched Jordan 1 back in 1984, establishing itself as a brand of high performance shoes and as a cultural icon. The pair was so innovative for that time that the NBA banned it for the lack of white on them, a violation of the NBA’s “uniformity of uniform.” Michael Jordan wore the banned Air Jordan I anyways and the NBA fined him $5000 per game. Continue reading Jordan 1

Jordan 1 2014

23isback>>Air Jordan Collection>>Air Jordan 1 (I) 2014

Air Jordan 1 release 2014

For Jordan Brand, it all started with Jordan 1. Jordan Brand launched Jordan 1 back in 1984, establishing itself as a brand of high performance shoes and as a cultural icon. The pair was so innovative for that time that the NBA banned it for the lack of white on them, a violation of the NBA’s “uniformity of uniform.” Michael Jordan wore the banned Air Jordan I anyways and the NBA fined him $5000 per game. Continue reading Jordan 1 2014